One-page or five-page website: which does your trades business need?
One page can be enough for a simple business. Five pages make sense when customers need more information before they are ready to call.
When one page is enough
A one-page website works well when you have a narrow service range, a small coverage area and most customers simply need to check that the business looks genuine before contacting you.
What a one-page site still needs
It should still explain your services, area, proof and contact details properly. One page is a smaller scope, not an excuse for a weak page.
When five pages are better
Five pages give you room to separate important information. Services, projects, reviews, your business story and contact details no longer have to fight for space on one page.
Which is better for SEO?
Five pages give you more room to target distinct subjects, but a larger site is not automatically better. The content still needs to be useful and relevant.
Which is better for enquiries?
That depends on how much information your customers need. A straightforward service may convert perfectly well on one strong page. A more considered purchase may benefit from more depth.
The practical choice
Choose one page if it covers the job properly. Choose five when the business needs more room to explain itself. Do not buy pages simply because a package sounds bigger.
Not sure what your business actually needs? Book a call and we’ll talk it through without assuming you need the biggest package.